This the swot analysis cadbury's oreo cadbury's oreo is a popular brand of cookie biscuits which consist of a layer of white cream stuffed between two chocolate flavored cookies the cookies that are manufactured by the confectionery major cadbury's is very popular amongst kids.
A brief analysis of the oreo brand a brand that started with just a cookie and nowadays consists in an empire of 30+ varieties, many countries and participati.
Why buy oreo simple, because it's the world's #1 biscuit 23 swot analysis strengths: • world's #1 biscuit • low cost • good quality & packaging weaknesses: • limited target audience • still needs proper recognition in some sub-metro cities opportunities: • launch of new flavours • tie-up with mad. Cadbury's oreo parent company cadbury's(kraft) category biscuits sector food products tagline/ slogan world's number 1 biscuit usp world's largest selling biscuits, world's number 1 biscuit stp segment quality conscious children and adults target group children and youth positioning the biscuit with.
Swot from oreo strength : 1 oreo have been produced in many different varietis since they were first introduce 2 oreo has formed acquisitions with mcd, baskin, and domino pizza, etc 3 everyday more than 20,5 million oreo cookies are consume internationaly 4 first purcase would cook at packaging-blue colour.